Law
of Capital - your most valuable asset, in terms of cash
flow, is your physical and mental capital, your earning
ability.
YOUR
EARNING ABILITY
You
may not even be aware that, unless you are wealthy already,
your ability to work is the most valuable asset that
you have. By utilizing your earning ability to its fullest,
you can bring thousands of dollars each year into your
life. By applying your earning ability to the production
of valuable goods and services, you can generate sufficient
money to pay for all the things that you want in life.
The amount of money that you are paid today is a direct
measure of the extent to which you have developed your
earning ability so far.
USE
YOUR TIME WELL
The
first corollary of the Law of Capital says: "Your most
precious resource is your time."
Your
time is really all you have to sell. How much time you
put in and how much of yourself you put into that time,
largely determines your earning ability. Poor time management
is one of the major reasons for poor productivity and
underachievement in every industry in America. It is
the number one problem for both managers and salespeople
in every field.
INVEST
YOURSELF CAREFULLY
The
second corollary of the Law of Capital says: "Time and
money can be either spent or invested."
One
of the smartest things that you can do is to invest
three percent of your income every month back into yourself
on personal and professional development, on becoming
better at the most important things you do. In fact,
if you just invested as much in your mind each year
as you do in your car, that alone could make you rich.
Invest
one hour of your time reading in your field every day.
Listen to audio programs in your car. Attend every course
that can advance you in your career. Get personal and
professional coaching to help you to get the very best
out of yourself.
GET
BETTER AT THE THINGS YOU DO
There
is nothing that will give you a bigger and better "bang"
for your buck than reinvesting a part of your time and
money back into your capability to earn even more. All
wealthy and successful Americans have learned this sooner
or later, and all poor and unhappy Americans are still
trying to figure it out.
INCREASE
YOUR RETURN ON LIFE
The
third corollary of the Law of Capital says: "One of
the best investments of your time and money is to increase
your earning ability."
The
purpose of corporate strategic planning is to increase
"return on equity" or ROE. This requires organizing
and reorganizing corporate activities so that the company
is earning a higher return on the capital invested in
the organization. In your work life, your personal equity
is your mental and emotional capital. Your job then
is to earn the highest possible return on your human
capital, to increase your "return on energy." This way
of viewing yourself must become a key part of your attitude
throughout your work life.
ACTION
EXERCISES
Here
are two things you can do to apply this law immediately:
First, take a list of your output responsibilities,
the things you do that represent accomplishments, not
activities. Examine the list and rank the tasks by priority,
on the basis of the value of the work to your company.
Second,
take a list of all the things you do, day in and day
out. Take this list to your boss and ask him or her
to rank your tasks in terms of how valuable he or she
considers them to be. Then resolve to work on your most
valuable tasks every minute of every day.
To
receive more information about Brian Tracy and his books, audios
and seminars go to www.YourSuccessStore.com. |